April Dunford is an executive consultant, speaker, and author who specializes in helping technology companies simplify their products for customers. With over 25 years of experience, she has launched 16 products in her career as a VP of marketing at various high-growth startups. April is recognized globally for her expertise in positioning and market strategy.

In addition to her consulting work, April advises leadership, sales, and marketing teams through training, workshops, and keynote talks. She is also a board member, investor, and advisor to numerous high-growth businesses. Her book, 'Sales Pitch: How to Craft a Story to Stand Out and Win,' reflects her insights into effective marketing strategies.