Alex Hormozi

Alex Hormozi

About

Alex Hormozi, an American entrepreneur, began his journey as a management consultant in the public sector. However, in his quest for growth and learning, he ventured into the fitness industry, launching his first gym at the age of 23.

With sheer determination and effective strategies, his small gym chain grew from zero to six locations within three years. Over the subsequent two years, Alex and his wife embarked on a mission across the country to turn struggling gyms around. Their groundbreaking success emerged from packaging and licensing his unique boutique gym model to over 5000 gyms worldwide.

Moving forward with their success, they initiated a supplement and software company to assist their growing network of gyms. In 2021, they sold a 66% stake of their company to American Pacific Group for $46.2M.

Acquisition.com and Furthermore

Following this, they commenced Acquisition.com, a holding company for their private investments. This private equity firm specializes in making minority investments into profitable, growing, founder-owned businesses, which they then scale. Their portfolio of 16 companies generates a yearly revenue of $200,000,000 as of 2023, and continues to grow.

Shifting the Mission

Currently, they have recalibrated their mission towards making quality business education accessible to everyone. To achieve this vision, they generate content across various social media platforms, while also authoring books and providing free courses for budding entrepreneurs.

His recent book, $100M Offers: How to make offers so good people feel stupid saying no, has sold 300,000 copies based on word-of-mouth marketing alone. Besides their professional commitments, Alex and his wife indulge their love for fitness by training at hardcore gyms, where they relish the challenge of each workout.

Credibility Rating

This scatter chart is an overview showing Alex Hormozi's rating in comparison to other thought leaders in the same categories.

Alex Hormozi has a Credibility rating of 429 out of 1000, calculated using our proprietary algorithm.

Learn more on our How it Works page.

Popular Youtube Videos

Most popular youtube videos from the past 90 days

158 Videos · View all

How to get SO rich you question the meaning of making money

How to get SO rich you question the meaning of making money

Alex Hormozi
3,054,151
86,642
2 years ago
$100M Money Models Live Launch

$100M Money Models Live Launch

Alex Hormozi
1,117,823
34,534
14 days ago
It Finally Happened

It Finally Happened

Alex Hormozi
841,558
29,152
2 years ago
Brutally Honest Advice to My Younger Poorer Self

Brutally Honest Advice to My Younger Poorer Self

Alex Hormozi
784,415
35,680
2 years ago
13 Years Of Brutally Honest Business Advice in 90 Mins

13 Years Of Brutally Honest Business Advice in 90 Mins

Alex Hormozi
760,279
28,990
a year ago
How to Get Rich [Full Interview with Dave Ramsey]

How to Get Rich [Full Interview with Dave Ramsey]

Alex Hormozi
709,591
18,355
2 years ago
How to Win (At ANYTHING)

How to Win (At ANYTHING)

Alex Hormozi
597,371
27,351
2 years ago
Watch this to get your first 5 customers

Watch this to get your first 5 customers

Alex Hormozi
534,803
31,292
2 years ago
How to make SO much money it makes you sick

How to make SO much money it makes you sick

Alex Hormozi
488,522
13,692
2 years ago
The Alex Hormozi Cookbook [REVEALED]

The Alex Hormozi Cookbook [REVEALED]

Alex Hormozi
487,078
17,764
2 years ago
Brutally Honest Advice to my Poorer Younger Self

Brutally Honest Advice to my Poorer Younger Self

Alex Hormozi
485,341
23,484
2 years ago
If You Missed it... I'm Launching Live. Again

If You Missed it... I'm Launching Live. Again

Alex Hormozi
445,971
8,533
13 days ago
Brutally Honest Advice to Build Your Confidence

Brutally Honest Advice to Build Your Confidence

Alex Hormozi
417,863
24,981
2 years ago
If I Were 18 Again, Here's What I Would Do

If I Were 18 Again, Here's What I Would Do

Alex Hormozi
413,845
21,551
2 years ago
13 Years of No BS Business Advice in 79 Mins

13 Years of No BS Business Advice in 79 Mins

Alex Hormozi
380,026
13,765
a year ago
I Reverse Engineered the Perfect Business

I Reverse Engineered the Perfect Business

Alex Hormozi
363,108
13,185
2 years ago
If I Wanted to Get Rich and Famous, This Is What I'd Do

If I Wanted to Get Rich and Famous, This Is What I'd Do

Alex Hormozi
354,555
15,778
2 years ago
Why MrBeast Will be Worth $100 Billion

Why MrBeast Will be Worth $100 Billion

Alex Hormozi
348,551
12,712
2 years ago
How to get rich this Black Friday

How to get rich this Black Friday

Alex Hormozi
347,019
15,714
2 years ago
Interviewing a Billionaire + Revealing My Workout Routine

Interviewing a Billionaire + Revealing My Workout Routine

Alex Hormozi
342,476
11,522
2 years ago
It's Actually Pretty Easy to Get Ahead of 99% of People

It's Actually Pretty Easy to Get Ahead of 99% of People

Alex Hormozi
337,543
11,562
10 months ago
My Full Body Workout (with Chris Williamson)

My Full Body Workout (with Chris Williamson)

Alex Hormozi
334,781
8,540
2 years ago
I Made $6 Million in 60 Days To Show It's Not Luck

I Made $6 Million in 60 Days To Show It's Not Luck

Alex Hormozi
318,207
10,251
2 years ago
Brutally Honest Advice for Men To Win In Their 20s

Brutally Honest Advice for Men To Win In Their 20s

Alex Hormozi
307,876
17,064
a year ago
You'll Find This Video When You Need it Most

You'll Find This Video When You Need it Most

Alex Hormozi
301,866
16,509
2 months ago
Make Money Online (Without Destroying Your Reputation)

Make Money Online (Without Destroying Your Reputation)

Alex Hormozi
293,015
13,561
2 years ago
How To Progress Way Faster Than Anyone Else

How To Progress Way Faster Than Anyone Else

Alex Hormozi
290,095
12,265
3 months ago
This Simple Productivity System Made Me $100 Million

This Simple Productivity System Made Me $100 Million

Alex Hormozi
288,947
13,139
a year ago
Building a $1,000,000 Business for a Stranger in 56 Mins

Building a $1,000,000 Business for a Stranger in 56 Mins

Alex Hormozi
284,736
15,757
7 months ago
Why I Don't Go Home for the Holidays

Why I Don't Go Home for the Holidays

Alex Hormozi
270,905
16,236
2 years ago
Answering Juicy Questions About Our Relationship

Answering Juicy Questions About Our Relationship

Alex Hormozi
245,819
8,513
2 years ago
[FINAL HOURS] Book Donation Countdown

[FINAL HOURS] Book Donation Countdown

Alex Hormozi
236,393
4,409
12 days ago
No BS Advice to Get Rich in the Next 10 Years

No BS Advice to Get Rich in the Next 10 Years

Alex Hormozi
235,988
10,210
a year ago
Charlie Munger Changed My Life [8 Lessons]

Charlie Munger Changed My Life [8 Lessons]

Alex Hormozi
218,942
12,502
2 years ago
Brutally Honest Advice for Broke People

Brutally Honest Advice for Broke People

Alex Hormozi
213,107
12,326
a year ago
watch this if you don't want to become a failure

watch this if you don't want to become a failure

Alex Hormozi
207,226
10,571
4 months ago
"Getting rich isn't fun"

"Getting rich isn't fun"

Alex Hormozi
206,576
10,442
2 years ago
Giving Away Free Stuff Will Make You Rich

Giving Away Free Stuff Will Make You Rich

Alex Hormozi
205,878
11,293
2 years ago
You're Not Behind: My System for Outlearning Everyone

You're Not Behind: My System for Outlearning Everyone

Alex Hormozi
204,634
13,146
a year ago
We Broke a Guinness World Record

We Broke a Guinness World Record

Alex Hormozi
203,573
11,742
2 years ago
I Made $21 Million in 120 Days To Show It's Not Luck

I Made $21 Million in 120 Days To Show It's Not Luck

Alex Hormozi
202,824
7,145
a year ago
$100M CEO Explains How to Build A Brand in 2024

$100M CEO Explains How to Build A Brand in 2024

Alex Hormozi
199,648
8,101
a year ago
I Helped 6 Business Owners Make More Money

I Helped 6 Business Owners Make More Money

Alex Hormozi
197,920
6,760
2 years ago
What I'd Do to Start a New Business In 30 Days

What I'd Do to Start a New Business In 30 Days

Alex Hormozi
189,375
6,516
a year ago
"I'm Facing A Billion Dollar Decision"

"I'm Facing A Billion Dollar Decision"

Alex Hormozi
186,353
7,289
2 years ago
Advice for Hard Days | 1/0 LIVE Episode 1

Advice for Hard Days | 1/0 LIVE Episode 1

Alex Hormozi
183,208
8,033
2 years ago
How to get what you want every time

How to get what you want every time

Alex Hormozi
177,435
7,926
4 months ago
I Gained 5,000,000+ Followers with this Secret Method

I Gained 5,000,000+ Followers with this Secret Method

Alex Hormozi
175,886
8,563
2 years ago
Stop Trying To Get Rich. Get Better.

Stop Trying To Get Rich. Get Better.

Alex Hormozi
171,746
9,043
a year ago
My $100M Leads Affiliate Marketing Guide

My $100M Leads Affiliate Marketing Guide

Alex Hormozi
171,020
6,270
2 years ago
I Lost $100 Million... Here's What I Learned

I Lost $100 Million... Here's What I Learned

Alex Hormozi
170,176
7,124
a year ago
Stop Caring What Others Think of You So Much

Stop Caring What Others Think of You So Much

Alex Hormozi
167,782
9,342
3 months ago
You're Not Behind: My System for Outworking Everyone

You're Not Behind: My System for Outworking Everyone

Alex Hormozi
165,851
7,194
a year ago
She Turned 5800 Followers Into $1 Million Per Year

She Turned 5800 Followers Into $1 Million Per Year

Alex Hormozi
148,523
7,431
a year ago
watch this if you want to find your purpose in life

watch this if you want to find your purpose in life

Alex Hormozi
146,166
6,899
a year ago
Business is now on ‘Easy Mode” in 2025 (here’s why)

Business is now on ‘Easy Mode” in 2025 (here’s why)

Alex Hormozi
145,082
5,833
3 months ago
So what's next?

So what's next?

Alex Hormozi
141,298
5,467
2 years ago
How to Get Anyone to Do Anything You Want

How to Get Anyone to Do Anything You Want

Alex Hormozi
130,566
5,257
4 months ago
Anyone Can Turn $1,000 Into $45,000 Doing This...

Anyone Can Turn $1,000 Into $45,000 Doing This...

Alex Hormozi
129,709
5,383
10 months ago
How To Get Customers So Fast It Feels ILLEGAL

How To Get Customers So Fast It Feels ILLEGAL

Alex Hormozi
129,033
5,391
8 months ago
3 Ways to 10x Your Income Next Year

3 Ways to 10x Your Income Next Year

Alex Hormozi
128,292
4,869
9 months ago
Copy This Marketing Strategy, It'll Blow Up Your Business

Copy This Marketing Strategy, It'll Blow Up Your Business

Alex Hormozi
126,200
4,397
2 months ago
13 Years of Marketing Lessons in 85 Mins

13 Years of Marketing Lessons in 85 Mins

Alex Hormozi
125,715
6,123
a year ago
Sales Was Hard Until I Understood These 9 Concepts

Sales Was Hard Until I Understood These 9 Concepts

Alex Hormozi
123,612
5,802
a year ago
No BS Business Advice to Get Rich in 2025

No BS Business Advice to Get Rich in 2025

Alex Hormozi
122,642
4,619
8 months ago
Business Owners: You're (Probably) Not Good Enough

Business Owners: You're (Probably) Not Good Enough

Alex Hormozi
120,484
6,599
a year ago
How to Make Money So Fast It Feels ILLEGAL

How to Make Money So Fast It Feels ILLEGAL

Alex Hormozi
118,958
6,599
9 months ago
4 Ways To Get Ahead of 99% of People

4 Ways To Get Ahead of 99% of People

Alex Hormozi
117,499
5,280
4 months ago
This Video Should be REQUIRED Viewing For Business Owners

This Video Should be REQUIRED Viewing For Business Owners

Alex Hormozi
117,011
5,307
8 months ago
Business Was Hard Until I Learned This

Business Was Hard Until I Learned This

Alex Hormozi
116,310
4,529
4 months ago
How the top 1% make their money

How the top 1% make their money

Alex Hormozi
113,750
4,884
a year ago
Here. Sales. All of It. Enjoy

Here. Sales. All of It. Enjoy

Alex Hormozi
109,829
5,389
8 months ago
This Idea Will Make Your Business Unstoppable

This Idea Will Make Your Business Unstoppable

Alex Hormozi
105,027
5,556
a year ago
Building a Business For a Stranger in 51 Mins

Building a Business For a Stranger in 51 Mins

Alex Hormozi
104,154
5,460
6 months ago
I Discovered a New Sales Method to Close Deals Faster

I Discovered a New Sales Method to Close Deals Faster

Alex Hormozi
104,152
5,877
a year ago
Why Doing More Is Actually Making You Less Money

Why Doing More Is Actually Making You Less Money

Alex Hormozi
103,930
4,059
3 months ago
I Blew Up A Secret Business To Prove It’s Not Luck

I Blew Up A Secret Business To Prove It’s Not Luck

Alex Hormozi
101,413
3,289
2 months ago
How to Start a Business From Nothing (Thank Me Later)

How to Start a Business From Nothing (Thank Me Later)

Alex Hormozi
100,576
4,091
3 months ago
Answering Your Top Business Questions for 1 Hour

Answering Your Top Business Questions for 1 Hour

Alex Hormozi
98,501
3,421
6 months ago
The Top 1% of Business Owners Aren't Smarter Than You

The Top 1% of Business Owners Aren't Smarter Than You

Alex Hormozi
97,883
3,785
4 months ago
Money Lessons I Learned In Marriage.

Money Lessons I Learned In Marriage.

Alex Hormozi
95,513
4,122
a year ago
The Biggest MYTH You Probably Still Believe

The Biggest MYTH You Probably Still Believe

Alex Hormozi
94,603
3,623
4 months ago
Business Owners, We Have a Problem

Business Owners, We Have a Problem

Alex Hormozi
93,274
3,924
a year ago
7 Millionaires Asked Me How to Get Rich

7 Millionaires Asked Me How to Get Rich

Alex Hormozi
89,748
3,259
a year ago
How the Top 1% ACTUALLY Make Their Money

How the Top 1% ACTUALLY Make Their Money

Alex Hormozi
89,358
3,525
9 months ago
Stop Being Broke. Get Busy.

Stop Being Broke. Get Busy.

Alex Hormozi
85,862
5,228
a year ago
How to Get SO Rich You Realize Money Has No Meaning

How to Get SO Rich You Realize Money Has No Meaning

Alex Hormozi
85,226
3,041
9 months ago
Business Owners: You NEED to Know This

Business Owners: You NEED to Know This

Alex Hormozi
85,064
4,397
a year ago
Why "Following Your Passion" Will Keep You Broke

Why "Following Your Passion" Will Keep You Broke

Alex Hormozi
84,555
4,544
5 months ago
More Followers Won't Make You Rich, But This Will

More Followers Won't Make You Rich, But This Will

Alex Hormozi
83,700
3,420
a year ago
"I'm Broke, What Business Do I Start?"

"I'm Broke, What Business Do I Start?"

Alex Hormozi
82,009
5,434
a year ago
The Secret to Printing Money With Paid Ads

The Secret to Printing Money With Paid Ads

Alex Hormozi
81,123
3,221
a year ago
13 Ways to DESTROY Your Competition (Legally)

13 Ways to DESTROY Your Competition (Legally)

Alex Hormozi
80,732
2,978
a year ago
Less is More: The Magic of a Simple Business

Less is More: The Magic of a Simple Business

Alex Hormozi
80,527
4,172
3 months ago
58 Mins of Advice That Will Blow Up Your Business

58 Mins of Advice That Will Blow Up Your Business

Alex Hormozi
78,661
2,509
a year ago
Small Businesses CANNOT Afford to Make This Mistake

Small Businesses CANNOT Afford to Make This Mistake

Alex Hormozi
77,877
2,448
8 months ago
He Makes $600,000,000/Yr Selling Bacon

He Makes $600,000,000/Yr Selling Bacon

Alex Hormozi
77,684
2,971
5 months ago
If you're not unbelievably rich yet, this is why

If you're not unbelievably rich yet, this is why

Alex Hormozi
77,575
3,543
a year ago
The Ultra Rich Playbook [Legal & Tax-Free]

The Ultra Rich Playbook [Legal & Tax-Free]

Alex Hormozi
75,826
4,015
a year ago
No BS Advice to Get Rich Like the 1%

No BS Advice to Get Rich Like the 1%

Alex Hormozi
72,792
4,980
9 months ago
Making Money is a Game (Here's the Cheat Code)

Making Money is a Game (Here's the Cheat Code)

Alex Hormozi
70,119
3,345
2 months ago
My final update

My final update

Alex Hormozi
69,443
3,084
15 days ago
You're Setting Goals Wrong

You're Setting Goals Wrong

Alex Hormozi
68,600
4,159
a month ago
How I Manage 500+ Employees (My System)

How I Manage 500+ Employees (My System)

Alex Hormozi
68,053
3,222
a year ago
5 Things I Just Learned After 14 Years of Business

5 Things I Just Learned After 14 Years of Business

Alex Hormozi
67,011
2,533
4 months ago
The Alex Hormozi Guide to Haters [REVEALED]

The Alex Hormozi Guide to Haters [REVEALED]

Alex Hormozi
61,043
3,878
a year ago
I Confronted a Stranger With a Failing Business...

I Confronted a Stranger With a Failing Business...

Alex Hormozi
56,948
2,420
5 months ago
Building a brand, but it’s on easy mode instead

Building a brand, but it’s on easy mode instead

Alex Hormozi
55,246
3,051
a year ago
The Outrageously EASY Way to Get New Customers

The Outrageously EASY Way to Get New Customers

Alex Hormozi
54,015
3,230
a year ago
How to Build a Valuable Company You Can Sell Someday

How to Build a Valuable Company You Can Sell Someday

Alex Hormozi
47,723
1,854
a year ago
I Ranked the Best Superbowl Ads 2025 [TIER LIST]

I Ranked the Best Superbowl Ads 2025 [TIER LIST]

Alex Hormozi
35,486
1,836
7 months ago
Build Your Business Like Harvard

Build Your Business Like Harvard

Alex Hormozi
33,570
1,489
4 months ago
How to Become Ultra Wealthy (4 Methods)

How to Become Ultra Wealthy (4 Methods)

Alex Hormozi
32,788
1,568
7 months ago
4 Steps to Unf*** Your Business

4 Steps to Unf*** Your Business

Alex Hormozi
31,385
1,504
a year ago
We Made a BIG Decision...

We Made a BIG Decision...

Alex Hormozi
6,278
541
2 months ago

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